Free 12 Months of SEO Strategy to Help Your Business Grow – No Strings Attached. Claim it now

Find every site that should be linking to you.

Enter your site, your topic and a competitor or two. You’ll get a full set of ready-to-run search queries that surface real link prospects — guest posts, resource pages, unlinked mentions, broken links and more — plus the outreach email to send each one.

What this tool is all about

Most backlink tools show you links that already exist — usually your competitors’. This one does the opposite: it builds the search queries that surface sites which could link to you but haven’t yet. It uses search operators, the same technique link builders use manually, and assembles them around your site, topic and competitors so you can run them in one sitting. Every query opens in your own search engine, so the results are live and unfiltered.

Who can use this tool

Founders doing their own link building without a paid tool subscription. In-house marketers who need a prospect list before the budget for Ahrefs comes through. Agencies onboarding a client and wanting a fast read on what’s realistically available in that niche. Anyone who has been told to “build some backlinks” and doesn’t know where to start looking.

Benefits of using this tool

  • Nine categories of link prospect, from easiest to hardest
  • Every query pre-filled with your site, brand and competitor
  • One click runs each search in Google, Bing or DuckDuckGo
  • Effort labels, so you know which groups pay off first
  • A tracker CSV to log prospects, contacts and outreach status
  • An outreach email per prospect type, already personalised

Where to start

Run the unlinked mentions group first. Anyone who has already written your brand name is far more likely to add a link than a stranger is to accept a pitch, and the ask takes one short email. Resource pages come next, because linking out is the entire purpose of the page. Leave broken links and data citations until you have time to do them properly — they earn the best links and take the most work.

What makes a link worth chasing?

Relevance before authority. A link from a small site genuinely about your subject is worth more than a high-authority link from a page with nothing to do with you. Check that the page gets real traffic, that it isn’t stuffed with unrelated outbound links, and that a human would plausibly read it. If a site would link to literally anyone, the link is worth close to nothing — and paid link schemes are a penalty risk, not a shortcut.