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Nanak Accountants

Nanak Accountants is a full-service accounting and tax firm serving individuals and small businesses across Australia. Decades of solid client work, real expertise, and a strong local reputation built by referral — but almost none of that showed up when someone searched for an accountant online.

 

+312%

qualified leads in 6 months

#2.8

avg. position, core service terms

6

months to compounding growth

Solid firm. Invisible online.

Nanak Accountants didn’t have a service problem — they had a visibility problem. Three things were quietly capping their growth.

 

01

Not getting the jump in leads

Despite years in business, enquiries had plateaued. New client leads came almost entirely from referrals — the website wasn't bringing in anyone new.

02

Not getting a revenue boost

Without fresh leads, revenue growth had stalled year over year. The firm was running at capacity on its existing client base with no real engine for new business.

03

Not getting leads from the Australian native market

Search visibility skewed toward irrelevant, low-intent traffic. The firm was largely invisible to actual local Australian searchers — the exact audience its services were built for.

From plateaued to compounding.

Within six months, Nanak Accountants moved from an invisible online presence to a firm winning consistent, qualified local demand.

 

+312%

Qualified leads

New enquiries from organic search alone, not counting existing referral flow.

#2.8

Average position

Across their highest-value service and location search terms, up from page two and beyond.

+189%

Local visibility

Growth in Google Business Profile views and direction/call actions from Australian searchers.

6 mo.

Time to compounding growth

Early technical and local fixes paid off fast; content and authority work kept compounding after.